TD
OurStory

For Black History Month, TD wanted to celebrate every act, large and small, past and present, that has shaped Canadian Black History. Enter “OurStory”, a giant, living history book. On one page we featured historical profiles, while the other left room for user-generated stories collected from across Canada using a simple app. For the duration of Black History Month, the book toured the country, collecting stories everywhere it went. 

Copywriter / Alexandra Bonder
Creative Directors / Mario Cesareo + Sarah Rutherford